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Filo diretto – SMS Campaigns
Challenge presented
Filo Diretto Viaggi is the branch of the Filo Diretto Group which specialises in travel/holidays, and is the result of Filo Diretto’s long experience in the tourism sector. Filo Diretto Viaggi offers holidaymakers advice and the best offers on flights, cruises, package holidays, car hire, discounted holidays and tailormade packages. Filo Diretto Viaggi was looking for a fast, speedy way of communicating with its clients.
Actions undertaken
Filo Diretto Viaggi uses the online SMS Messenger panel to send multiple text messages to its customers, with exclusive offers and promotions on travel packages. It also sends technical notifications such as flight delays, boarding times etc. directly to customers’ mobiles, in order to meet/anticipate the needs of each client in real time.
Benefits delivered
Skebby SMS allowed Filo Diretto Viaggi to create an effective, fast CRM channel (it’s unlikely that a change to a flight time would be read if it were sent by e-mail), as well as sending appealing offers to those who are interested
"Thanks to Skebby we can communicate with our clients in real time, at reasonable prices!" explains Elena D'Attoma, Agency Coordinator at Filo Diretto Viaggi.
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