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IlTuoPrestito.it – CRM Services via SMS
IlTuoPrestito.it srl is a company that specialises in consulting and managing personal loans for employees and pensioners. IlTuoPrestito.it wanted to integrate the SMS channel into its CRM system in order to communicate effectively with its clients and prospects.
IlTuoPrestito.it integrated Skebby’s SMS gateway for sending promo and advertising texts to its proprietary databases, offering the services of a local financial advisor whom clients can contact by replying to the SMS. IlTuoPrestito.it also sends text alerts with important notifications about the status of loan applications. Lastly, it uses SMS Classic + (with delivery report) to maintain its contact database up to date, by monitoring the delivery reports (e.g. wrong, inexistent or inactive numbers), avoiding having to pay for texts sent using inaccurate contact details.
It didn’t take long for IlTuoPrestito.it to integrate the SMS channel into its systems and start sending single and multiple SMS quickly to its 200,000 contacts. Lastly, thanks to SMS Classic + the company was able to optimize how texts were sent, saving on the cost of sending messages to wrong/invalid contacts. "Skebby enabled IlTuoPrestito.it to easily integrate SMS sending with its CRM processes, improving our relationships with customers and informing them in real time of how their loan applications were progressing" explains Cesare Costantino, CEO, ilTuoPrestito.it.
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